our story

BADER was born when founders Michael and Ryan crossed paths on their own journeys of self-discovery and personal growth.

Seeing the challenges of the modern world amplifying, they set out to create a brand that empowers people to return to their natural, balanced state, drawing upon tools, practices and lived experience from their own journeys of self discovery.

After a year of dedicated research, product development, and testing, BADER launched its debut formulas: FOCUS and SLEEP—designed to support the mind and body in a world that rarely slows down.

Fast forward two years, and BADER is now stocked in leading health retailers including Health 2000, Unichem, and Marshalls, with over 40+ expos in the calendar for the year.

We're living in a time of constant stimulation, distraction, and overwhelm. It's no surprise our focus, attention, and sleep are suffering. At BADER, we're here to help you reclaim clarity, calm, and connection to your true self.

Values

COMMUNITAS

At the core of what we do, serving and supporting a community aligned through shared vision, connection, experience and transformation.

AUTHENTICITY

We lead from the heart and let our authenticity speak for itself.

INNOVATION

We're here to make a change in a world that isn't working... and we aren’t afraid to do things differently.

IMPACT

We think big and play big.

Founder's Message

Welcome — we're Mike Wilson and Ryan Bennett, the bros behind BADER.

Our journey together has been shaped by a deep commitment to personal growth, spiritual exploration, and natural wellbeing. BADER was born from our shared desire to create something meaningful — something that helps others feel more connected, clear, and aligned in their everyday lives.

For us, success isn't about chasing status or material things. It's about making a real impact — supporting people in returning to their natural state of balance and inner calm. We're constantly evolving, just like the world around us, and BADER is our way of sharing that evolution with you.

Through our products and purpose, we hope to guide you back to yourself — to a life lived with clarity, energy, and intention.

Thanks for being here with us.

– Mike & Ryan

RYAN

Ryan is the naturopathic mind behind BADER's innovative formulas, bringing years of clinical experience and a deep understanding of holistic health to the brand. As a Naturopath, Breathwork Facilitator and Wellness Coach, his passion lies in helping people overcome anxiety, fatigue, and stress by addressing the root causes - not just the symptoms. His previous work as an engineer has brought in a visionary structure to the workings of the business, allowing the operations to move like a well-oiled machine. Ryan has channelled his knowledge into crafting BADER's science-backed, plant-powered supplements like FOCUS and SLEEP and developing the FREE online coaching programme, Enhance Your State. His mission: to create and share the tools that support the body's natural intelligence and help people feel clear, calm, and connected in an overstimulated world.

MIKE

Mike is Co-Founder, voice and presence of BADER on the frontlines — leading the charge at expos, events and shows and bringing the vision of BADER to the world. A breathwork facilitator, mindset coach, and seasoned MC with a gift for helping people feel present, energised, and connected to their potential, he embodies a natural ability to connect and communicate. Mike brings the brand to life in real time, building meaningful relationships and sharing the deeper purpose behind every product and weaving behind-the-scenes as well as forward facing. At BADER, he plays a key role in shaping the brand's energy and experience — making sure every touchpoint reflects their mission of real, lasting wellbeing in a fast-paced world.

meet the team

The team behind the scenes at BADER
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CHRIS

Expos Angel

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Suzanne Paul

Expos Angel

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Helen Archard

Digital Marketing Manager

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Jenna Hought

Expos Lead

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DERHARDT

Business Guru

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